Volvo Drives In XC40 In India, To Take On BMW X1, Mercedes GLA And Audi Q3
“The XC40 is our first offering in the entry-level SUV segment and with this, Volvo completes its range across all luxury SUV segments – Compact, Mid-size and Full-size,” said Charles Frump, Managing Director, Volvo Car India
Volvo Cars launched its most affordable SUV – Volvo XC40 - at a price of Rs. 39.9 lakh (Ex-Showroom, India). Based on the Compact Modular Architecture (CMA), the compact luxury SUV will be positioned below the XC60 and will be taking on Mercedes Benz GLA, Audi Q3, and BW X1. However, unlike its peers, the XC40 will be imported into India as completely built units (CBU) and will be attracting more than 100% import duty. The company may follow the CKD route in the subsequent phase in order to maintain the current introductory prices. The XC40 is the smallest SUV by the Swedish carmaker and made its global debut in September last year and is already on sale in some global markets.
“The XC40 is our first offering in the entry-level SUV segment and with this, Volvo completes its range across all luxury SUV segments – Compact, Mid-size and Full-size,” said Charles Frump, Managing Director, Volvo Car India. “It has an edgy design and a host of segment-first intuitive technology that makes life less complicated. The launch of XC40 and our aggressive dealer expansion of one new dealer per month this year are the key success factors in achieving our ambition of doubling segment share by 2020.”
The XC40 is available in the R-Design trim with a 2L 4-Cylinder Twin-Turbo D4 diesel variant producing 190hp and 400Nm of peak Torque. The new generation powertrains are clean and comply with stringent European and Indian emission norms. The powertrain has an 8-Speed Geartronic gearbox and Haldex AWD with different drive modes – Eco, Comfort, Dynamic, Off-Road and Individual modes. Apart from being equipped with an intuitive touchscreen in the centre console, the car also features Harmon/Kardon 13-speakers with a 600W surround and the woofer is placed inside the dashboard for better acoustics. The cabin comes with leather seats as standard and the dashboard has piano black inserts around the touchscreen with aluminum inserts on the front.
“The new XC40 is an embodiment of the modern Scandinavian design. Signature Thor’s hammer in a different rendition, unique tail-lamp cluster and a sculpted exterior in 2-tone colour makes this SUV look edgy. Its exterior proportions give the XC40 a true SUV stance. The interior has black leather and lava orange faux-wool tones to add to the trendiness and the cabin with 9” touchscreen has a good mix of materials that exudes a plush feel, Volvo Cars India said in a statement, adding, “The XC40 is the only car in its segment to have radar-based Active Safety features like City Safety with Steering Assist, active at speeds up to 50 km/hit avoids collision from other vehicles, pedestrians, cyclists and large animals. Adaptive Cruise Control lets the XC40 maintain a safe distance on highways and other features like On-coming lane Mitigation, Driver Alerts, Run-off Road protection and roll stability control reassure the driver and its occupants. The protective safety cage and 7 airbags keep the occupants safe in an unlikely event of a collision.”
Volvo Car India has maintained that the CMA platform, on which the XC40 is underpinned, is future-ready with electrification and active safety features.