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VMate Launches Filmistan Campaign

The campaign draws its innovation from introduction of first-of-its-kind virtual reality (VR) stickers of Bollywood movie sets in India which can flawlessly replace the video background, successfully transporting the users to the desired film sets virtually.

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VMate, short video platform, has introduced #VMateFilmistan campaign for its users who can collectively win cash prizes and rewards worth Rs 3 crore.

The campaign draws its innovation from introduction of first-of-its-kind virtual reality (VR) stickers of Bollywood movie sets in India which can flawlessly replace the video background, successfully transporting the users to the desired film sets virtually.

So far, Around 3 lakhs people in one week participants have created videos that have garnered about 60 millions views. The contest is live till December 6 and has 5 stages to be completed for winning exciting prizes, including a car, a smartphone, TV and more

VMate users can join #VMateFilmistancampaign by tapping on the campaign banner under the 'Discover' section. Every user will be presented with a road map containing 5 milestones to be completed. To qualify, participants will have to make videos by creatively using the VR background and lip-syncing the famous dialogue of the movie.

Each milestone is dedicated to a famous Bollywood movie such as Shivaji, Bahubali, PK, and others. Users can successfully cross a signpost by creating a vibrant video corresponding to the movie mentioned on the milestone. The videos to be created should sport a VR setup of each movie mentioned where the users are virtually present on the movie sets. Utilizing the stickers, VMate users are creating their own version of popular movies, and are sharing the same with their friends and family.

Till date, one lakh videos have been uploaded by the users and the VR sticker of Housefull 4 movie set has emerged as the most preferred sticker for making videos. Besides offering exciting prizes,#VMateFilmistancampaign offers a unique VR based video making experience that is both fantastic and simple.

On crossing each milestone, participants will win a sure-shot cash price and reach on the 6th stage/milestone to spin the wheel of fortune and try their lucks for winning either of a car, smartphone, TV, cash prizes, and more. The winners of the bumper prizes of #VMateFilmistancampaign will be announced on December 6th 2019.


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