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Social Circuit: Sharing Gets Better

The social network has added a video tab next to the News Feed button where users can explore live videos

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For users who like to update their friends and families in real time, Facebook has now rolled out a live video feature to share moments instantly. The feature, which was earlier launched only for public figures through its Mention app and recently to US users, is now available to all users globally.

The social network has added a video tab next to the News Feed button where users can explore live videos.

“With Facebook Live you can use your phone to share a moment instantly with the people you care about. This means your friends, family or fans can be there with you, and you can respond to their comments and see their reactions. We have been surprised and delighted with how people are using live video to connect and interact with each other all over the world,” a company blog said.

One of the live features launched allows users to go live in Facebook groups such as friends or family groups and Facebook events such as a birthday party for people who could not attend. The events feature also allows users to hold a live Q&A session.

Live reactions is another new feature that allows users to react during a live session. Other live features include live filters and replay comments.

Chris Cox, chief product officer, Facebook says, “Live gives you the chance to share experiences with people as they are happening. The range of experiences that this feature offers is very exciting, from Presidential candidates and newscasters to friends and family.”

Brand Buzz
Playing Its A-game

Indian messaging app Hike has added games features for users on the app. The feature was launched as Hike is looking to take on competitors such as WeChat and Line. The app has five games — chess, snake, solitaire, sudoku, and word rush. The app has a built-in social feature using which users can challenge friends and share scores. Kavin Bharti Mittal, founder and CEO, Hike Messenger said, “We are still in beta but the response has been tremendous with a 100 million plays in less than 30 days.”

Dig The Data

Face It

Research- and evidence-based website Stop Procrastinating surveyed 5,000 users of Facebook to find out if the social network is preventing real-life love reactions from flourishing. The study shows that 17 per cent of respondents found that Facebook made them jealous of their partners’ other online relationships; 26 per cent argued with their partners because they felt neglected, and that updating Facebook was more important to their partners. As many as 44 per cent said their partners’ need to update Facebook ruined romantic moments. Thirty two per cent said they felt a loss of intimacy because their partner checked Facebook in bed.

LEADER
Sundar Pichai
@sundarpichai CEO, Google “Seventeen years after Google was founded, our mission to make information available for all has never been more important.”

Vijay Shekhar
@vijayshekhar Founder & CEO, Paytm
“Coming soon, Paytm WiFi to #PaytmKaro for everyone, even without an Internet connection. Paytm WiFi will be equal internet for every app. Not free for Paytm only.”