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Short Video Platforms Become Big Win For Many in Rural Area

It is indeed admirable that these social media apps/platforms are truly bringing together the people of a vast country like India on a level playing field, where anyone with sheer will and talent can win or earn rewards.

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village shutterstock_123232342

The 3,976 villages in India are home to more than 60% of India's population. Many of the facilities that we take for granted in a city are either unavailable or are labeled as a luxury in most villages, including electricity, education, clean drinking water, basic medical facilities and more. 

Owning a car is seen as a necessity in cities, but in a village, it is an "unimaginable" thought for many since most of them do not earn enough to consume the recommended number of meals in a day. Through short video making platforms like VMate etc. made it possible with its different campaigns and offers.

Different, but not so different

As more and more people are zooming into the details of winners of such competitions and campaigns, they are on-boarding the digital platforms. Besides gifts, people are earning money through video uploading platforms by uploading entertaining videos as well.

Apart from various dazzling stories of the cities, mobile phones have made their way into remote villages of India. Today, we can undoubtedly say that smartphone is the single most powerful medium to reach out to anyone in India. Therefore, apps such as VMate have reached the places where urban-development is yet to take place.

These platforms empower their users with easy-to-use video editing tools, amazing stickers, and interesting duet function to create enterprising videos. Such platforms are a colossal video community where people from across the country share their life stories in video format and connect with other creators having mutual interests. Today, millions of people in India are using apps like VMate and many others, and many talented creators are also earning lakhs of money from their videos.

It is indeed admirable that these social media apps/platforms are truly bringing together the people of a vast country like India on a level playing field, where anyone with sheer will and talent can win or earn rewards.  

Recently, Sangeeta Navik from a small village won a car in a contest at one of the short trending platforms. Watch her story


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VMate short video platforms
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