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BW Businessworld

Nestlé's R Chandrasekar To Keynote At India's Top Digital Planners

The year 2015 is marked with milestones of sorts for Nestlé India. Whether it was the continued celebration of completing over 100 years in India to dealing with the ban and subsequent return of its popular noodle brand Maggi, Nestlé India has had an action packed year.

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The year 2015 is marked with milestones of sorts for Nestlé India. Whether it was the continued celebration of completing over 100 years in India to dealing with the ban and subsequent return of its popular noodle brand Maggi, Nestlé India has had an action packed year. And in the course of the year, the corporate major has used various digital platforms to connect with its consumers.

Chandrasekar Radhakrishnan, Head of Communication and Ecommerce at Nestlé India will share some of these experiences at the first edition of India's Top Digital Planners to be held in Gurgaon on December 12, 2015.

Apt to the forum, Mr Chandrasekar will address audiences on 'Building Digital Conversations with Consumers', highlighting how Nestlé organised itself for a digital world among other experiences and advice.

The day will also see a first-ever recognition of the top digital planners in India in a brunch ceremony. Following a jury-led process, chaired by Microsoft India CMO, Jyotsna Makkar, a 13-member jury observed a two-stage judging process to arrive at the list.

Digital Market Asia and its partner in the initiative, DGM India, have put together 'India's Top Digital Planners'. The event is presented by Dainik Bhaskar Group's digital arm, DB Digital.