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BW Businessworld

Jobs To Grow But Hiring Biggest Challenge In Aviation Industry

Recruiting the candidates with the right skills is the biggest challenge for HR in the aviation industry

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The demand for talent in the aviation industry is likely to evolve rapidly – from customer service to ground operations, but is the industry equipped with skilled professionals to meet the workforce requirement? 

Well, a survey of over 1,000 HR professionals at airlines, airports don’t say so. As per the latest report by the International Air Transport Association (IATA), 48 percent respondents identified recruitment as the greatest challenge in the aviation sector, followed by retention (25 percent), training and development (22 percent) and retirement (5 percent).

Availability of applicants with the right skill levels and qualifications, along with the salary demands of new applicants make recruitment the biggest challenge for HR.

Job applicants prioritize training and career development opportunities as most important. Only 28 percent of HR professionals say that current training is very effective highlighting the fact that the aviation industry is inadequately meeting this demand, the quality of training programs in particular.

Digital and IT skills take second place in the aviation sector. HR professionals say that safety and customer service skills are priorities for training and development compared to IT and digital skills.

Deep diving further into the aspects which help in attracting and retaining talent, the HR professionals identified career progression opportunities (49 percent) and development and training (33 percent) as high priorities in job satisfaction and retention, besides salary packages (70 percent)  which is clearly the top priority for talent. 

With recruitment being a major challenge, retention of current employees becomes even more critical. If the challenge wasn’t already great enough, over three-quarters of respondents (77 percent) believe it is becoming even more difficult to retain talent.

This is even more challenging as millennials tend to work at twice as many companies within their first five years of employment than was the case twenty years ago.

A high-quality training and development program is fundamental to attracting and retaining staff. After basic salary, the most important factors for new applicants to the aviation industry are career progression and development & training opportunities.

Tags assigned to this article:
jobs hiring recruitment aviation industry hr skills salary