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Indian Agencies Wins 6 Pencils At The One Show 2019

The One Show Green Pencil, recognizing the single most environmentally conscious creative work for the year, was awarded to BETC Paris for “Save Our Species” on behalf of Lacoste.

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Three agencies from India won six Pencils on the first night of The One Show 2019, the global awards program from The One Club for Creativity celebrating excellence in creativity of ideas and quality of execution.

For this first night of The One Show 2019, there were 85 Gold, 92 Silver and 99 Bronze Pencils awarded for work from 23 countries. A total of 19,445 pieces were entered this year from 73 countries.

India won two Gold and four Silver pencils as J. Walter Thompson India Mumbai with J. Walter Thompson Amsterdam bagged one Gold and two Silver pencils for its “Blink Test” campaign for Jimmy Nelson Foundation. The Gold pencil was in Design, Craft – Photography and Silver pencils were in Moving Image Craft, Innovation and Moving Image Craft, Use of Music - Original Music.

TBWA\India Mumbai also won a Gold and Silver pencil for “Blink to Speak” campaign for NeuroGen Brain & Spine Institute/Asha Ek Hope Foundation. The Gold was in Health, Wellness & Pharma, Products category and Silver was in in Health, Wellness & Pharma, Innovation.

Cheil Worldwide India Gurugram won a Silver pencil for the "The Good Vibes Project” for Sense International India in Design, Innovation.

The top Gold Pencil winner on this first night of The One Show 2019 was adam&eveDDB London with Campaign Against Living Miserably (CALM) London and This Morning ITV London with eight, all for “Project 84” for CALM.

Droga5 New York picked up seven Gold Pencils, including four for The New York Times “The Truth Is Worth It” in Moving Image Craft (one of them with Furlined Santa Monica), two for Tourism Australia “Dundee: The Son of a Legend Returns Home” (one each in Branded Entertainment and Public Relations) and one with Wieden+Kennedy New York and Bud Light New York for HBO “Game of Thrones x Bud Light - Joust” in Branded Entertainment.

The One Show Green Pencil, recognizing the single most environmentally conscious creative work for the year, was awarded to BETC Paris for “Save Our Species” on behalf of Lacoste.

“Dream Crazy” for Nike by Wieden+Kennedy Portland with Park Pictures Los Angeles and Joint Portland won the Gold One Show Cultural Driver Award, recognizing influential ideas and executions that had a major impact in their respective cultures and environments, and exist outside the traditional categories in advertising and design.

The second night of The One Show, awarding work in Creative Use of Data, Digital Craft, Direct Marketing, Experiential & Immersive, Film, Integrated, Interactive & Online, Mobile, Print & Outdoor, Social Influencer Marketing, Social Media and special awards such as Best of Show, Agency of the Year, CMO Pencil and Penta Pencil, will take place on Friday, May 10, 2019 at Cipriani Wall Street in New York.


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