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Honor Launches the Exquisite Honor 10 on Flipkart

(Disclaimer: The following press release comes to you under an arrangement with PRNewswire. PTI takes no editorial responsibility for the same).



NEW DELHI, May 16, 2018/PRNewswire/ --

Sale started midnight on May 16

Also available on HiHonor.in Honor - Huawei's e-brand for digital natives - launched the Honor 10, its flagship smartphone for 2018, yesterday in London. The launch will bring to life the concept of 'Beauty in AI', and reveal two major ground-breaking and industry leading smartphone technologies to consumers - AI and Unparalleled Design. The advanced AI 2.0 technology, applied chiefly to the smartphone's dual-lens camera. And the Honor 10 CMF [1] design, a 3D glass back with a stunning nano-scale optical coating composed of 15 layers of shimmering color.

The Honor 10 will be available at INR 32,999 for purchase at: https://www.flipkart.com/honor-10-9752-0212-store from May 16 [12:00am IST] exclusively on Flipkart. The device will be available in India along with the other global markets, reiterating Honor's commitment to bring benchmark products to India.

According to George Zhao, President of Honor, "Before 2016, most phones came in just three colours: black, white and gold. Honor introduced Phantom Blue in 2016, Phantom Grey in 2017, and now the exquisite Aurora, a true breakthrough in smartphone design. We believe the recipe of success is simple - give consumers a really good product. That's what we work hard for everyday at honor. But we don't just stop at making a good product. We want to co-create a new lifestyle with young people worldwide. We listen to them, we bounce ideas around with them, and we cheer for them. They are our inspiration."

With the innovative devices and a precise targeting strategy, Honor continues to lead the industry in its home market as the No. 1 smartphone e-brand in China, while expanding rapidly overseas. The brand has achieved 100% growth in overseas markets since its inception. Catering to a young and brave generation of today's era, Honor recently emerged as one of the fastest growing smartphone brands in India in Q1 2018, entering the top 5 bracket. The brand with its India-first-approach registered an unprecedented growth of 146% owing to strong performance of its recently launched smartphones and captured the fifth position with 3% market share in the Indian smartphone market. As a brand born for the young generation, Honor wants to inspire and motivate the soul of users to see and to enjoy the world with their own interpretations.

Ayyappan Rajagopal, Senior Director, Mobiles, said, "Honor 10 brings an exciting new proposition to India and we believe it will be a game changer in the flagship segment. It has established a new category of intelligent phones that truly weaves AI into every functionality. It's also one of the most beautiful phones in the premium phone segment and we are excited to launch it on Flipkart."

Price and Availability

The Honor 10 will be available starting midnight 16th May on Flipkart. Priced at 32,999, the smartphone comes with amazing offers like extra Rs. 5,000 off over regular exchange value for all Honor and other select devices, 3,000 off over regular exchange value for all other devices with terms and condition applied that is valid from 16th May to 18th May. Additionally, there are other offers like no cost EMI on Bajaj Finserv cards valid on 16th May only. Go more with 10% Instant Discount with Axis Bank Credit & Debit Cards which is also applicable on EMI Transactions. And the Jio Offer which includes Rs 1,200 cashback + 100 GB Additional data + Benefit of Rs 3,300 worth partners voucher.

Honor 10 will also be available on HiHonor.in and will be bundled with great offers including INR 500 coupon on the purchase of the device, Mobikwik supercash up to Rs. 2,000. Users can also try their luck by playing a mobile based game and getting a chance to win a free Honor 10. For more details and terms and conditions check out.

https://prebook.hihonor.com/

Key Features of the Honor 10

AI 2.0 Camera

24MP + 16MP rear camera

The Honor 10 24MP+16MP dual-lens AI camera was developed and supported by the AI chipset with built-in NPU, which means it recognizes 500+ scenarios in 22 categories in real-time. It can pinpoint the outlines of various surrounding objects, like the sky, plants, people or even a waterfall, and identify their locations instantly.

This feature is supported by the industry-first Semantic Image Segmentation technology, which allows the Honor 10 to identify multiple objects in one single image. It is here where the Honor 10 really stands out from the crowd. These industry-first Honor 10 features apply scene-specific parameters to each photo in real-time when taking a picture, making every photo you take a professional shot with just one click.

24MP front camera

Not only is the rear camera supported by AI 2.0 technology, the Honor 10's 24MP front camera is an intelligent selfie companion. It supports 3D face recognition, optimizes facial details and detects over a hundred facial points to pixel-level accuracy. (MORE) PRNewswire



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