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GPTW: Innovative People Practices

Aspire Systems India offers two best practices that make its employees stand out from the clutter – bolstering lateral hiring engagements and the ‘Purple Tag’: Gowri Shankar Subramanian, CEO, Aspire Systems India

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Says an employee of Aspire Systems India, “Unlike other workplaces where tasks are given based only on one’s specialisation, mentors at Aspire Systems keep pushing to bring out the best in their employees.” Recounting his experience as a beginner in the industry, he goes on to say, “This creates an environment that gives new opportunities to excel in multiple areas simultaneously in the organisation,” 

Aspire Systems India is a Chennai-based global technology services company that offers product engineering, enterprise solutions, independent testing services and IT infrastructure support services. Aspire Systems has an acronym for its core values – ORBIT. ORBIT stands for Openness, Respect for others, Balanced Freedom with Responsibility, Inclusive Learning and Total Focus. 

The company offers two best practices that make its employees stand out from the clutter, namely, bolstering lateral hiring engagements and the ‘Purple Tag’. The first best practice helps Aspire Systems India’s hired candidates stay connected and informed. Aspire Systems has begun to broadcast all company-related updates through WhatsApp groups to its candidates. It also shares seasonal festive gifts with future ‘Aspirians’. The Purple Tag enables other ‘Aspirians’ to identify and help new hires should they need assistance, be it around the facility or at work.

The firm continues to innovate and add to its people practices, which are inclusive and offer a range of professional development opportunities. The programmes focus on employee comfort, support and engagement. “It is indeed proud to be named among the Top 25 India’s Best Workplaces in IT & IT-BPM Industry 2019. I truly believe we merited this recognition for putting our employees first in whatever decisions and changes we initiated,” says Aspire Systems CEO, Gowri Shankar Subramanian. 

“By practicing and promoting the values we stand by, each and every Aspirian has played a key role in enabling Aspire to win this recognition,” he says, adding, “This acknowledgement indeed motivates us to best leverage the benefits of our time-tested people-oriented practices and upgrade them as the time demands.” 


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Gowri Shankar Subramanian Aspire Systems India
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