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Future Of Wellness Business

A thorough investment of size, scope and growth trends needs to be done in depth at the regional level and the data obtained after analysis; project the futuristic investments into this health sector

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The industry of health & wellness is foreseen as the next upcoming healthiest industry for the investors. The stakeholders will be ranging from high-end technocrats to ground level scale industries. The umbrella will be wide, goverened & fed by the wellness professionals.
A 3.7 trillion pounds wellness industry, is waiting to be tapped, there is an urgent need to free the world from the non-communicable & preventable diseases, chiefly the ailments manifesting due to overindulgence in technology.
Ayurveda along with other systems of AYUSH will come handy for the rescue. Practical application of the concepts imbibed in these systems of medicine will act as a major therapeutic tool In the management of lifestyle disorders, whereby the prime focus is laid upon- a balanced & wholesome diet, sleep & disciplined life.
AYUSH systems have the innate capacity to address the health issues efficiently and the potential to feed a variety of industry segments comprising the global wellness economy viz beauty & antiageing, fitness of mind & body, nutraceuticals, healthy diet, nutrition, weight management, preventive healthcare, spa industry, therapeutic hot mineral springs, real estates investments into wellness parks, wellness tourism.
A thorough investment of size, scope and growth trends needs to be done in depth at the regional level and the data obtained after analysis; project the futuristic investments into this health sector.
Global wellness economy monitor will release its annual proprietary research at the Global Wellness Summit, Cesena, Technogym village, Italy in October 2018.
This report is looked upon as the ultimate source of comprehensive global wellness economy data for business, traders, researchers, media etc.
A well-modulated concept, where a thin line between food & medicine, Nutraceutical industry will be the next giant industry, waiting to be exploited to deliver optimum health benefits to masses.
Graded standardized nutrients derived from processing in a phenomenal pharmaceutical manner with preventive and therapeutic benefits(curative)- will achieve exponential growth in the market.
Nutraceuticals are the next meaningful path to the trail and the rule is like a powerful tool for promotion of the optimal status of health, regarding the onset of disease, improve quality of life & enhance longevity.
Under the broad umbrella of nutraceuticals, the latent market in India is established to be 2-4 times the current market size.
Exploring the versatility of food and purporting them for additional health benefits with no adverse or toxic effects would be the next in thing
Vision Wellness 2030
"let food be thy Medicine, Lest medicine be thy Food".

In lieu of tackling the new age health issues, the orientation needs to be shifted to the main component - responsible to stabilize and destabilize the infrastructure i.e. food. A dramatic shift is due to take place towards nutraceuticals. With ever increasing time constraint and multiple diversions and distractions, there is a need to develop food that is handy, accessible, palatable, pocket-friendly, packed in variable sizes, and above all laden with nutrition; to take care of daily health needs.

A big market is waiting to be trapped.

There is a constant challenge for healthcare professionals to incorporate daily de-stressing and anxiolytic techniques into the lives of corporates and professionals; which can be easily achieved by integrating food as medicaments and shape up a healthy society. This justifies the dramatic shift of focus to nutraceuticals.

Disclaimer: The views expressed in the article above are those of the authors' and do not necessarily represent or reflect the views of this publishing house. Unless otherwise noted, the author is writing in his/her personal capacity. They are not intended and should not be thought to represent official ideas, attitudes, or policies of any agency or institution.

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Dr Preeti Chhabra

The author is Consultant Ayurveda, Sir Ganga Ram Hospital Practising Ayurveda since 26 years

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