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BW Businessworld

Employee Engagement Important For Better Growth of Organisation

Nearly 80 percent of the employees strongly feel the link between organisational culture and improved engagement levels

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Nearly 60 percent organisations have proclaimed to have improved employee engagement levels compared to last two years. For around 55 percent organizations, the engagement levels have grown up by 10-15 per cent, a survey of over 550 employers by TimesJobs has discovered.

As per the survey, 40 percent of the increased engagement companies have been to invest heavily in their culture. Ninety percent of the HR managers of these companies said that a focus on culture had improved their financial performance as well.

Nearly 80 percent of the employees strongly feel the link between organisational culture and improved engagement levels, resulting in about 75 percent organisations happily investing to boost the engagement levels while 25 percent companies do not invest at any level.

Employee engagement leads to better growth and as employee engagement level improves, organisations tend to enjoy a rise of over 50 percent in productivity and 30-50 percent in job applications, according to 75 percent of the organisations taking part in the survey.

Ramathreya Krishnamurthi, Business Head, TimesJobs shared, “Workplace culture and employee engagement are inseparable, and companies are gradually realising this connect. Companies which foster a healthy work culture rank better on employee engagement aspect, and have higher productivity and workplace positive employees. In fact, as our study reveals, the progressive companies are already investing aggressively - and deliberately so – to improve their workplace culture and hence, business growth."

Employee happiness has become vital for the success of an organisation and for the same reason we have designations like ‘Chief Happiness Officer’ emerging at the workplaces. When employees are healthy, stress free and safe, they are better at their work and thus more engaged. An organisation which cares for its employees and has comprehensive wellness programs is perceived more positively by its employees.