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Covid-19: Here Is How Business Immunity Platfrom Will Help Businesses

At the onset of COVID-19 outbreak our government has taken the initiative to ensure support towards various businesses, government has launched Invest India Business Immunity Platform.

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The pandemic of novel coronavirus has hindered economic activity, pushing the world towards a possibility of global recession; most sectors are feeling its impact. The number of COVID-19 infected people in India is constantly escalating, currently being at 418. This causes further commotion in both demand and supply in the already existing phase of economy slowdown. The on-going pandemic also had driven government to adopt certain measures, including travel restrictions, curbing and posing temporary pause on businesses and urge for work from home in order to control the spread.

The industrial & logistics sector is mostly affected by lack of movement of goods and services. Industrial parks are profoundly reliant on movement of goods by 3PL, ecommerce companies. Given the global lockdown things have slowed down temporarily. Considering this as a crisis situation it is our primary agenda to follow the instructions by Government.

The best way to get through this difficult situation is to fight the pandemic by ensuring employee safety. Face to face meetings must be replaced with video calls or webex meetings. Companies must implement sanitization schedule in its premises and the employees must be made aware about the precautionary measures on travel, mass gathering or meetings and maintenance of personal hygiene. There should be a detailed process flow via intranet, posters, mailers etc. All employee travel must be ceased. Thermal scanners should be installed in premises.

At this situation many businesses fear losses that they will have to incur in the long run. Businesses should ensure measures such as draw down on credit lines to ensure business continuity. Adequate funds in the bank in case of an extended lockdown, banks may not honour their commitments and business plans may not move significantly. Ensure adequate communication is done with various stakeholders to apprise them of challenges or needs on a real-time basis.

At the onset of COVID-19 outbreak our government has taken the initiative to ensure support towards various businesses, government has launched Invest India Business Immunity Platform. This is a comprehensive resource to help businesses and investors keep a track through real time updates on India’s proactive fight towards COVID19. It is an active platform that gives continuous updates on any progress in the situation, provides the latest information on various central and state government initiatives, gives access to special necessities, and even answers and resolves queries via email and whatsapp. In these crucial times, this is a great initiative by the government of India. This will not only help the existing foreign investors  and companies to keep an eye on what is happening but also will be extremely helpful and informative for investors or companies who were  planning to enter India. This initiative will provide them with correct official information in a time where fake news and rumours are moving around. The information on steps taken by the government will give comfort and assurance to the companies.

Disclaimer: The views expressed in the article above are those of the authors' and do not necessarily represent or reflect the views of this publishing house. Unless otherwise noted, the author is writing in his/her personal capacity. They are not intended and should not be thought to represent official ideas, attitudes, or policies of any agency or institution.

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Aditya Virwani

The author is spokesperson EIP& COO, Embassy Group

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