Advertisement

  • News
  • Columns
  • Interviews
  • BW Communities
  • Events
  • BW TV
  • Subscribe to Print
BW Businessworld

CHRO Realise Direct Link Between Technology And Employee Engagement

Instead of employee management, CHRO's are now becoming business drivers

Photo Credit : Shutterstock

1503030111_hOxoeJ_HR.jpg

Human Resources

The Chief Human Resources Officer (CHRO) is fast becoming a driver of change and accelerator of digital transformation. The CHRO is poised to remake the way business works.

The CHRO is leveraging new technologies that dramatically improve employee experiences, humanize the workplace, automate tasks, facilitate cross-function partnership and collaboration, and provide insights that improve talent strategy and decision-making.

The workplace will become more personalized, predictive, and seamless. The timing is critical: companies are increasingly challenged to fill roles with the talent they desire.

HR leaders think that there exists a direct link between use of better technology and improving the employee engagement. This, according to them, will improve talent attraction and retention levels, and thus, better business results. 

A larger number of CHROs have a broader scope of responsibility, and they see technology and better collaboration as keys to help them achieve higher-level outcomes. A report titled ‘The New CHRO Agenda’ by ServiceNow highlights, 57 percent of CHROs say HR is now a driver of digital transformation. Digitization is seen as a tool to enable better employee experiences and help leaders overcome budget, time, and other talent challenges.

CHROs will use platform models to drive change. In the next three years, 48 percent expect to use platform models to help bring consistency to HR operations and encourage cross-functional collaboration, up from just 14 percent today.

CHROs who just three years ago saw their responsibilities as largely delivering HR services and attracting top talent now see their role in broader terms: advancing corporate goals, driving digital initiatives, and contributing to business performance. 

For instance, 75 percent of CHROs say it is their responsibility to increase employee productivity; 67 percent believe it is their responsibility to improve the corporate brand; and 64 percent feel it is their responsibility to drive corporate performance.



sentifi.com

Top themes and market attention on: