Havells India has appointed Amit Tiwari as Vice President, Marketing. Prior to this, Tiwari was working as Director Marketing, Indian Subcontinent – Brand, Communication & Digital, Philips India. He led the development of brand architecture, for both B2C and B2B marketing and profitable innovations that focused towards meeting the strategic P&L objectives of the organisation.
Tiwari was associated with Philips for nearly a decade. He joined the company in 2008 as Country Manager Marketing Communications and Media. He was promoted to General Manager, Country Head- Marketing Communications and Media in 2010 and later to Director, Country Head, Media, Communications & Digital, in 2012 before taking over the role of Director Marketing, Indian Subcontinent – Brand, Communication & Digital, Philips India, in 2014.