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BW Businessworld

Amazon Business Launches ‘MSME Accelerate’

To help MSMEs get easy access to products required to facilitate their business operations to post COVID-19 era

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Amazon Business

Amazon Business has announced ‘MSME Accelerate’ which will run till 20th June. On Amazon.in/Business, MSME Accelerate will feature selection, deals, discounts, and savings to help small businesses kick start operations as they cater to new demands. The event will feature selection from both brands and MSMEs with over 3.7 lakh sellers on the marketplace. In a difficult time for sellers, the event provides an opportunity for them to sell in larger quantities to Businesses.

MSME customers can leverage the event, as a one-stop destination to access a wide range of products from top categories to cater to their various needs especially that of creating a safe work environment. Businesses which have employees coming back to the office can buy a wide range of products to ensure the safety of employees, create clean and hygienic work spaces, ensure social distancing set up is created in office, have essential COVID protection and screening supplies and cater to basic work supplies like Office stationery, IT Peripherals, Breakroom supplies, Air Conditioners and Air Coolers. Businesses can also buy essentials to create efficient work from home setup for employees choosing to work from home.

Businesses can get access to over 4000 exclusive deals in addition to a 10% cashback on orders above INR 1499 and save more with GST input tax credit and bulk discounts.

Commenting on the launch, Peter George, Director, Amazon Business, said, “As part of our commitment to serving MSMEs, we are happy to launch “MSME Accelerate” to help them kick start their operations with a curated set of products to address emerging needs such as ensuring workplace safety and hygiene or enabling work from home. The event helps our MSME buyers conveniently discover and save on such products. MSME Accelerate is also our attempt to help lakhs of sellers reach millions of Businesses.”


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