Advertisement

  • News
  • Columns
  • Interviews
  • BW Communities
  • Events
  • BW TV
  • Subscribe to Print
BW Businessworld

#HappyRepublicDay: Republic Day Spirit Runs High On Social Media

Users are utilizing Jai Hind stickers and in-built app features to create scintillating videos, expressing their love for the nation.

Photo Credit :

As India gears up to celebrate the 71st Republic Day with usual pomp and grandeur, social media space is also witnessing a surge of patriotism. With Short video platforms making aggressive inroads in the Indian market, platforms such as VMate have become hotbed of activities for social celebrations.

Numerous VMate users are utilizing Jai Hind stickers and in-built app features to create scintillating videos, expressing their love for the nation. VMate #HappyRepublicDay is also trending on the platform. VMate has recently crossed over 50million MAU in India and was recognized among the top 5 breakout social media app category in 2019 by App Annie report.

Many creators dressed in army uniforms also made videos of their bike stunts trying to replicate the daredevilry of our Jawans, invoking nationalistic fervour for the crowd they performed for, and for the VMate users who watched and liked the video. Cumulative voices of these creators performing noticeable acts and stunts expressing their love for the nation further created an environment full of patriotism across social media.

Apart from stickers, people have displayed fascinating creativity to show their love for the country. Creators using props and other materials have shot videos on VMate.

Social Media has given ample opportunities to the youth today to express their love for the nation but with short video platforms like VMate, they are going the extra mile to showcase their creativity and bring a more lively approach to their stories. Needless to mention short videos are giving users and creators the much-needed wings to bring innovation and reach to millions of users, enhancing the spirit of festivities across the nation.


Tags assigned to this article:
VMate
sentifi.com

Top themes and market attention on: